How my company used social media to increase traffic and revenue

How my company used social media to increase traffic and revenue — for free

You know who loves to give advice? Everyone. Especially when it comes to marketing. But what do you do when that advice requires a budget—a budget you don’t have? What happens then? I’m the founder of a small sustainable, socially responsible, and zero-waste fashion label that works with a community of women single parents in North Macedonia. Operating from a country with such limited resources can be, to put it mildly, challenging. I founded the company back in 2013. It started as a marketplace for local designers, which quickly expanded to cover international designers from all over the world. Four…

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TNW Podcast: Boris comes over to co-host; Slack’s Cal Henderson talks European tech

Welcome to the new episode of the TNW Podcast — the show where we discuss the latest developments in the European technology ecosystem and feature interviews with some of the most interesting people in the industry. In today’s episode, Andrii is joined by Boris Veldhuijzen van Zanten, co-founder, member of the board, and former CEO of TNW. The topics discussed include the jobs created by Dutch startups, giant state funding for energy projects, translations of the word ‘computer’, and a bunch of other things in between. In the interview section, we’re featuring a conversation with Cal Henderson, co-founder and… This story continues at The Next Web from The Next Web https://ift.tt/jUgcNFD

Why is Venus so inhospitable? ESA launches new mission to find out

The European Space Agency (ESA) has embarked on a new mission to explore our closest planetary neighbour Venus in unprecedented detail. Known as EnVision, the spacecraft will study Venus from the planet’s inner core to its outer atmosphere, to help astronomers understand why the scorching, toxic world is so different from Earth. Work will begin on the spacecraft and its instruments later this year, following the selection of an industrial contractor. EnVision is set to launch on board an Ariane 6 rocket from Europe’s spaceport in French Guiana in 2031. “EnVision will answer longstanding open questions about Venus, arguably the… This story continues at The Next Web from The Next Web https://ift.tt/anZTFDP

2024’s most important travel tech trends

Guest post by Singapore Tourism Board As the tourism industry continues its post-pandemic recovery in an increasingly uncertain travel market, a question that has dawned upon us is — what’s next? Naturally, many of us are looking towards technology for more opportunities. In 2023, we saw the generative AI boom and further growth of emerging technologies like extended reality (XR) and 5G. While these advances are already shaping the travel sector, there is much more to come as more use cases emerge while the technology further matures. Looking forward into 2024, we can expect teams to do more with less, streamline their… This story continues at The Next Web from The Next Web https://ift.tt/seCScOH

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