Strategies top SaaS apps use to capture new market segments

Startups fail for many reasons, and if you were to ask founders to tell you what they think is most responsible for startup failure you will most certainly get a diverse range of answers. However, when data on failed startups is crunched, data tends to agree that startups mainly fail due to market-related problems. Image Credit A particular study by CB Insights listed the following among the top reason why startups fail: 42 percent of startups fail due to lack of market need for what they offer (this is by far the #1 reason why startups fail — with running…

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TNW Podcast: Boris comes over to co-host; Slack’s Cal Henderson talks European tech

Welcome to the new episode of the TNW Podcast — the show where we discuss the latest developments in the European technology ecosystem and feature interviews with some of the most interesting people in the industry. In today’s episode, Andrii is joined by Boris Veldhuijzen van Zanten, co-founder, member of the board, and former CEO of TNW. The topics discussed include the jobs created by Dutch startups, giant state funding for energy projects, translations of the word ‘computer’, and a bunch of other things in between. In the interview section, we’re featuring a conversation with Cal Henderson, co-founder and… This story continues at The Next Web from The Next Web https://ift.tt/jUgcNFD

2024’s most important travel tech trends

Guest post by Singapore Tourism Board As the tourism industry continues its post-pandemic recovery in an increasingly uncertain travel market, a question that has dawned upon us is — what’s next? Naturally, many of us are looking towards technology for more opportunities. In 2023, we saw the generative AI boom and further growth of emerging technologies like extended reality (XR) and 5G. While these advances are already shaping the travel sector, there is much more to come as more use cases emerge while the technology further matures. Looking forward into 2024, we can expect teams to do more with less, streamline their… This story continues at The Next Web from The Next Web https://ift.tt/seCScOH

Why is Venus so inhospitable? ESA launches new mission to find out

The European Space Agency (ESA) has embarked on a new mission to explore our closest planetary neighbour Venus in unprecedented detail. Known as EnVision, the spacecraft will study Venus from the planet’s inner core to its outer atmosphere, to help astronomers understand why the scorching, toxic world is so different from Earth. Work will begin on the spacecraft and its instruments later this year, following the selection of an industrial contractor. EnVision is set to launch on board an Ariane 6 rocket from Europe’s spaceport in French Guiana in 2031. “EnVision will answer longstanding open questions about Venus, arguably the… This story continues at The Next Web from The Next Web https://ift.tt/anZTFDP

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