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Samsung loses its #2 spot in India’s smartphone market to Vivo


Samsung has long been among the largest smartphone brands on the planet and in many countries for years. It’s just lost its #2 spot in India to Vivo.  That’s important because India happens to have become a larger smartphone market (in shipments) than the US – making it a critical battlefield for brands to conquer. According to a report by analytics firm Counterpoint, Xiaomi maintained its position at the top with a comfortable lead, in terms of marketshare. Its Redmi series of phones still fueling its sales, with over 8.5 million phones sold during the October holidays. While Samsung retained…

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