The COVID-19 pandemic has caused major disruptions for brick and mortar businesses and e-commerce brands alike. While much of the media focus has been on forced closures of retail locations, I’ve also seen plenty of online stores that have been adversely affected by these changes. With supply chain interruptions and adapting to remote teams, even e-commerce brands are undergoing a period of significant adjustments. While we are better positioned for these changes than others, it is still a challenging time. Visual Capitalist data reveals that while many food staples are experiencing sales increases of over 300 percent, many “non-essential” categories…
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